Clicks Convert

Absolutely! Perhaps even more so!

Getting online enables you to reach more people locally or outside of your region while paying less for the exposure – and you can even measure the specific results.

If you don’t have a website, potential customers searching for your site, may lose trust in your brand.

While there are other options for creating an online presence, such as social media accounts and rapid development platforms, they don’t offer the same level of control and customisation that a Clicks Convert bespoke website will provide.

It’s your digital business card, your round-the-clock salesman, and comprehensive brand research platform all in one.

The website acts to attract new customers and enquiries. Also, to elevate your brand and develop trust.

This is achieved by a well-designed, fast, custom website. Tailored uniquely to your business, to attract quality relevant leads.

By adding more pages to the site, that are tailored to a specific search term, your website will rank in the top search engine results for many more terms and enjoy the vast flow of relevant traffic that comes from these coveted top search engine positions. 

A useful addition to any website is a Blog where search engine optimised articles can be posted. This does not need to be named “Blog” – it can be something like “News” or “Resources”.  Each additional article added, addresses another specific set of Search Queries – driving web traffic.

Over time, with many pages and articles added, your website will be ranking high on the results page for many additional Search Terms related to your business, amplifying site visitors. Every page and article added to your site is like having an extra ticket for the lottery of getting traffic to your site. The more pages a website has – the more opportunity to attract new customers to the website. 

Every time someone searches on a search engine, such as Google, this is called a Search Query. Keywords are the terms that people use in their Search Queries to find relevant information on the internet.

Keywords fall into two categories: Short-Tail Keywords and Long-Tail Keywords. A short-tail keyword is broad and consists of one or two words, like “shoes.” A long-tail keyword is more specific and usually contains three or more words, like “women’s running shoes sale.”

There will be so much competition for a short-tail keyword like “Shoes” that it is often a waste of resources to try to rank on that keyword. However, targeting long-tail keywords can gradually help your site to also rank for more competitive, short-tail keywords.

The SEO experts at Clicks Convert will tailor the ideal SEO strategy specifically for your business. This strategy will be built on thorough research, including a strategic order to target keywords and assigning them to specific pages for optimal results.

If you don’t do SEO – Search Engines will think that you are trying to rank every page for every search term that potential customers may enter into search engines. 

While it may appear to be a good idea – this strategy translates to your website showing far down in the search results.   For example, with a search on “mens hiking boots,” Google  will not want to show “woman’s tennis shoes” – otherwise Google would quickly lose their user base!

Search engines reward relevance of pages to queries. It is this precise work of Clicks Convert SEO experts that gets your pages to rank in prized top, traffic-driving, positions rather than on page ten of the search results page.